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SPRING ‘09 LOOKBOOK – ATTACK OF THE HERD.

Yes! The moment you’ve all been waiting for….the answer to all the “When are ya”ll dropping the spring stuff?” – Our Spring ‘09 collection titled ATTACK OF THE HERD drops today. Previously titled Who killed Streetwear, we switched gears and named the season ATTACK OF THE HERD even though the meaning and inspiration for the season is the same. For a brief overview of what the theme is, it’s pretty much an attack on the follower mentality prevalent in the streetwear industry. The collection consists of 4 t-shirts – Cool for Sale, Poserbusters, Church of Hypebeast and Dis brand, That brand. Click through each of the links to see the design and what inspired each piece.

Our lookbook (pics below) features talented up & coming MC – Emilio Rojas who has built a crazy industry buzz (don’t believe me, google him) and NYC event promoter/tastemaker – Jason “Che Guerrilla” Negron who always has the lowdown on all the cool events in NYC and co-hosts/throws our 2x a month Bamboo Banger Thursdays.

The pieces are now available for sale at our online store and the only other place you can get them is Goliath. They’re limited and once they sell out, that’s it so you better move quick…don’t want to be getting any emails asking “do you guys have any more of ……?” when you should have jumped on it when they were available. Thanks for the continued support and enjoy!

Emilio Rojas in Cool For Sale…


Emilio in Dis Brand, That Brand….


Emilio in Church of Hypebeast…..


Emilio in Poserbusters….


Jason “Che Guerrilla” Negron in Dis Brand, That Brand….


Jason in Cool for Sale…


Jason in Poserbusters….


Jason in Church of Hypebeast….


The two homies…

Get yours while they last!

by Scrills
The Cookies Mob runs deep.